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088: How Jeff Hoffman Became A Billionaire Entrepreneur Who Makes a GIANT Difference

October 25, 2017

Why is entrepreneurship so critical for young people in our world? According to Jeff Hoffman, billionaire and serial entrepreneur, it’s because the heart of entrepreneurship is problem solving. Jeff believes the key to having the life you dream of is being an effective problem solver. “If you can solve a problem in the world, you become valuable to the world.” Here are 3 things we learned from Jeff on getting results, why entrepreneurship matters, and how to earn the right to enjoy your life.

Entrepreneurship is not the goal, it’s the toolset. Jeff Hoffman

Why is entrepreneurship so critical for young people in our world? According to Jeff Hoffman, serial entrepreneur and billionaire founder of Priceline.com, it’s because the heart of entrepreneurship is problem solving. Jeff believes the key to having the life you dream of is being an effective problem solver. “If you can solve a problem in the world, you become valuable to the world.” Here are 3 things we learned from Jeff on getting results, why entrepreneurship matters, and how to earn the right to enjoy your life.

Write Your Own Funeral Summary

After a difficult time in which he lost several people very close to him, Jeff started to ask himself, “If today was my funeral, what would the summary be? What would I want people to say if this was my funeral right now?” Jeff knew he wanted to be known more for making an impact than for the businesses he started. These 2 questions drove the point home – he needed to get busy. “For whatever the rest of my time is here in this life, I want to spend as much of it trying to teach people a skillset that will improve their lives.”

Earn the Right to Enjoy Your Life

You are not entitled to a comfortable, happy life. You have to go out and earn it by building something worthwhile. “You gotta earn it first. My focus was always, let’s get something done. And when it’s done and we can proud of it, then let’s enjoy it. You earn the right to be someone in a good mood because you’ve paid your dues.”

The Only Thing That Matters is Results

“I love being around winners,” Jeff said, “People who just find a way to get it done and stop complaining about it.” One of the reasons Jeff enjoyed running travel businesses is his belief that travel is the enemy of prejudice. The more we get to know other groups, other cultures, other perspectives, the more open-minded we become. This leads to focusing on the right things. “When I hire people, I never see race, ethnicity, gender, age or any of those things. I see only one thing…contribution.

Whenever you find yourself saying, “I wish they would fix that!” stop yourself and remember, “There is no THEY.” Focus on your solving problems, not on being busy. Jeff points out, “You can be as passionate and determined about winning as you want, but if you don’t go out there and actually outscore the other guys, it doesn’t matter.”

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Guest Bio

Jeff Hoffman is a successful entrepreneur, proven CEO, worldwide motivational speaker, published author, film producer, and a producer of a Grammy-winning jazz album in 2015. In addition to founding multiple startups, Jeff has served as CEO of both public and private companies, as well as as a senior executive in many capacities. Jeff has been part of a number of well-known companies, including Priceline.com. uBid.com, ColorJar, and more. Jeff is a frequent keynote speaker, having been invited to speak in over 50 countries, on the topics of innovation, entrepreneurship, and business leadership. He is the co-author of the book SCALE, and a featured business expert seen on Fox News, Fox Business, CNN, CNN International, Bloomberg News, CNBC, ABC, and NPR, and in publications including Forbes, Inc., Time, Fast Company, the Wall Street Journal, and more.

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